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Tuesday

What are you keywords?

Originally posted on Squidoo.


For years, want ads read like this:

"10 key punch operator needed" ..

"tool and dye machinist wanted" ..

"Receptionist needed with pleasant phone voice".. and so on.

Jobs had descriptions and people had limited windows for their skills to fill these positions.

Not so anymore.

Jobs now have tags like websites - marketing, sales, business development, travel, forecasts, planning, budgets, management, etc.

Resumes are no longer read by hand but scanned and read by machines which match positions with key words.

Or key words are used to search for candidates online.

The secret is to increase your occupational description with the keywords the employer is looking for.

10-key punch operator is not enough. Neither is loyal. Punctual. Or Productive.

What are your keywords?

Disrupter

Guess who always wins?

The disrupter.

What is the disrupter?

Disrupters tump things over and mess things up in a good way.

They refuse to do things "because they have always been done that way".

Disrupters love change and hate people who stand in their way.

Disrupters are hired to make things happen - to improve sales, profits, production and service.

Disrupters run up against the corporate sticks in the mud who clog the drain pipes of success. And like Drain-O, they always clear the mess and make things flow.

Disrupters always win. Always. You can't beat them and you really can't join them.

You have to be one.

What can you disrupt today?

Whose apple cart can you overturn and make applesauce that sells?

Can you disrupt things where you are today? Do you have to leave and go disrupt somewhere else?

Go out today and mess things up and make them better. Today, become a disrupter.
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