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Tuesday

What are you keywords?

Originally posted on Squidoo.


For years, want ads read like this:

"10 key punch operator needed" ..

"tool and dye machinist wanted" ..

"Receptionist needed with pleasant phone voice".. and so on.

Jobs had descriptions and people had limited windows for their skills to fill these positions.

Not so anymore.

Jobs now have tags like websites - marketing, sales, business development, travel, forecasts, planning, budgets, management, etc.

Resumes are no longer read by hand but scanned and read by machines which match positions with key words.

Or key words are used to search for candidates online.

The secret is to increase your occupational description with the keywords the employer is looking for.

10-key punch operator is not enough. Neither is loyal. Punctual. Or Productive.

What are your keywords?
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