Generally, short pithy posts are saved on blogs for Fridays. But with as busy as I have been lately, we are doing a Tuesday roll out.
LinkedIn Answers - Do you participate? Have you tried? I think Answers is a fine way to build your personal brand name. The more you answer, the higher your profile is ranked and exposed to your fellow LinkedIn'ers.
Another thing I have noticed on your LinkedIn home page the "Who has viewed my profile?" feature? I mentioned this last year as a "want" for my LinkedIn list. This feature, albeit much richer, is available on MyBlogLog and seems like an afterthought for LinkedIn.
But the profile view is a fun tool. Couple of things: I wish we could add photos to LinkedIn (can we? Paging LinkedIn expert Jason Alba at Jibber Jobber). It would also be nice if we could add more than three links to our profile or Answers.
Finally, LinkedIn overkill, do you tag your LI profile with del.icio.us? You should. And StumbleUpon as well.
Speaking of StumbleUpon, do you use it? If so, wouldn't it be nice if SU showed the popularity of channels. I bet Wiccan is not as popular as Business, but we wouldn't know would we? The reason I ask is when I submit my personal brand sites, I would like to know the best channels and keywords to optimize.
I set up a profile on FastPitch but have yet to update it. Besides the emails, what are your thoughts on this service? Is it as good as they say?
Article marketing (submitting self authored articles to directories and web sites for personal brand recognition) is one of my favorite guerrilla methods to Market Me.
Digg is always listed as one of the top submission sites, but take a look at the home page for Digg. Nearly everything is OS, Linux, Mac, IT or politics related. Even the submission channels are limited.
Want to get on the first page of Digg? Submit an article lambasting George Bush for cheating AdSense with a hacked Windows server. Betcha that will put you up front.
My but I had some interesting feedback about the 3 Hour Parent yesterday. If only people would comment instead of emailing. How about some comments on this stuff?
Let's get out and kick it today. Let's bring in that big sale, arrange that meeting or finish that project today. I don't know why it seems urgent today, but the clock is ticking and I want to take it up a notch.
Happy hunting!
Showing posts with label gitomer. Show all posts
Showing posts with label gitomer. Show all posts
Thursday
Marketing Me! Gitomer and personal branding
I am re-reading Gitomer
"Little Red Book of Sales".
First lesson is you should review and read over old material often. I know it sounds crazy, but when ever I get down or feel at loose ends, I dig out a classic like Little Red Book or Never Eat Alone and get back on track.
One of the points Gitomer makes again and again is big sales (and jobs) got to those who market themselves and their personal brand. We have been saying that for years at Marketing Me!
One suggestion he makes is to register your name as a domain name. Jeffrey has at www.gitomer.com. I checked for my name, but someone else grabbed it about a million years ago in internet time, so I registered a few others instead.
I always use GoDaddy for my registrations and so far have registered about a dozen or so domains for different projects I am working on. The name is important because that is how your customers, prospects, employers and contracts will find you.
There are still many domain names available and getting the right name is not hard. I like using GoDaddy because of their excellent customer service - I mean it's good. They call me after every transaction on their website and constantly offer discounts on renewals and new products.
Once you have your name established, be ready to build a site which reflects you and your product well. I cannot stress how important it is to have the right look and feel to your web site or blog which will attract visitors and regular readers.
I use Linked In, Plaxo and other online networking tools to direct prospects to me rather than my company. Customers buy and companies hire individuals, not corporations!
Network and market yourself constantly for best affect. Pick up Jeffrey's book for a great list of ways to do this effectively!
Happy hunting!
"Little Red Book of Sales". First lesson is you should review and read over old material often. I know it sounds crazy, but when ever I get down or feel at loose ends, I dig out a classic like Little Red Book or Never Eat Alone and get back on track.
One of the points Gitomer
makes again and again is big sales (and jobs) got to those who market themselves and their personal brand. We have been saying that for years at Marketing Me! One suggestion he makes is to register your name as a domain name. Jeffrey has at www.gitomer.com. I checked for my name, but someone else grabbed it about a million years ago in internet time, so I registered a few others instead.
I always use GoDaddy for my registrations and so far have registered about a dozen or so domains for different projects I am working on. The name is important because that is how your customers, prospects, employers and contracts will find you.
There are still many domain names available and getting the right name is not hard. I like using GoDaddy because of their excellent customer service - I mean it's good. They call me after every transaction on their website and constantly offer discounts on renewals and new products.
Once you have your name established, be ready to build a site which reflects you and your product well. I cannot stress how important it is to have the right look and feel to your web site or blog which will attract visitors and regular readers.
I use Linked In, Plaxo and other online networking tools to direct prospects to me rather than my company. Customers buy and companies hire individuals, not corporations!
Network and market yourself constantly for best affect. Pick up Jeffrey's book for a great list of ways to do this effectively!
Happy hunting!
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