Not a Marketing Me, but a marketing exercise for others.
What happens to the proprietors of the convenience shops at the airport? Who is going to buy all those Cokes, Evians and Rockstars?
Sure, some people purchase and drink in the terminal, but what about the segment which was used to bringing their own on board?
I fly a lot. I (used) to always carry two bottles of water on board (I can't stand getting bottled water over ice, defeats the purpose). Now I have to wait until I am on the plane and take what they are serving?
With all the cutbacks on airlines, which airline will start charging for bottled water and increase the profit margin per seat?
Before, we still got to bring our shoes on board. What next? Fly naked? Or in airline issued coveralls? Luggage delivered by FedEx from the airport?
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2 comments:
The real problem with terrorism continues while they collect our water bottles and what not.
Until the authorities address WHO is flying on the flights, we are chasing our tales.
Until the US changes its policies, I agree, we will most likely end up flying in our skivvies.
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